Back to School Night is a GREAT opportunity to market your program with parents. I have a table set up with a tri-fold to display information about my Counseling Services program. Below is the middle section of my tri-fold presentation.
I also have brochures of community resources, parenting, study skills, and other hot topics for parents to peruse. It is ALWAYS a good idea to have tangible take-aways for parents.
This is a terrific chance for parents to see how wonderful you are. Let your personality shine! Make a personal connection with them by commenting about a POSITIVE experience you have had with their child.
A word to the wise. Do not let one family monopolize your time. This night is about meeting all the parents you can, and getting the word out about your program. I have a sign up sheet on my table for parents to make appointments with me.
What are your Back to School Night plans? How do you plan on connecting with parents?